Sales and Service

AMADA’s full-service support structure, from development to after-sales service

The AMADA Group listens to its customer feedback directly through its direct sales and direct service approach, and reflects them swiftly in its development and manufacturing.
We provide optimal products and services while constantly identifying the needs of our customers.

◆Direct sales and direct service: Conceptual diagram

Photo：Customer feedback is fed back to R&D to identify needs and reflect them speedily in manufacturing. This explains the concept of direct sales and direct service, which provides optimal solutions through an integrated in-house system.

Direct sales and direct service

The AMADA Group has established a distinctive business model of direct sales and direct service, in which it handles everything in-house from development to after-sales service. In direct sales, we identify needs and issues through communication with customers and propose optimal products and solutions.
Meanwhile, in direct service, we maintain metalworking equipment in optimal condition through product maintenance, repairs, training, and remote support.

Extensive follow-up services after delivery

AMADA provides extensive follow-up services after delivery of products, including maintenance and the supply of parts and toolings. On our website, customers have access to a range of services, including 24-hour consumable and tooling orders to facilitate manufacturing operations. AMADA’s unique IoT technology is used to provide customers with optimal preventive maintenance proposals based on operating data and maintenance history.

Cloud-based comprehensive network services: Supporting our customers’ factories with IoT

AMADA’s cloud-based comprehensive network services enhance factory networks by building the newest and fastest network infrastructure. We provide robust support for the stable operation of our customers’ factories, including a data maintenance service enabling automatic backup of customers’ processing data.

◆Cloud-based comprehensive network services: Conceptual diagram

Illustration：Conceptual diagram of AMADA's cloud total network service. The diagram shows how data is shared with the customer's program room and manufacturing site via “AMADA CLOUD” and how the operational status is constantly monitored to support the customer's stable operation.

IoT support via V-factory

Founded in the concepts of no machine downtime and no waiting time for restarts, AMADA provides total assistance for machine operation via its IoT-based services.

Proposes preventive maintenance before machine breakdown through analysis of failure risks from logs and sensor signals
In the event of a failure, support staff detects abnormalities and performs quick recovery work through remote diagnosis

BCP Remote Monitoring Center

The BCP Remote Monitoring Center automatically backs up processing information to a dedicated cloud for quick remote recovery in case of unforeseen circumstances. In addition, by sharing manufacturing information such as drawings and photographs, it can be used to pass on technology and skills and improve operations.

AMADA’s “all-hands engineering”

The AMADA Group is committed to providing engineering proposals through sales and services that directly address customer issues in order to solve them together. To further enhance its engineering capabilities, Amada opened the AMADA Technical Education Center (ATEC) in September 2024. In order to cultivate valuable human resources serving our customers, we are engaging in an “all-hands engineering” approach where we provide engineering education for all AMADA Group employees, including those at overseas subsidiaries.