Message from the Top Management

Photo: Representative Director and Chairman Isobe and Representative Director, President and Chief Executive Officer YamanashiPhoto: Representative Director and Chairman Isobe and Representative Director, President and Chief Executive Officer Yamanashi

Working together with customers to convert the "challenges" of manufacturing into the "power" to pioneer the future

Ever since the founding of the AMADA Group in 1946, we have continuously created and risen to challenges, and have achieved growth into a comprehensive processing machinery manufacturer that supports global manufacturing. We have positioned "Growing Together with Our Customers" at the top of our management philosophy and have a direct sales and service system in which we perform everything from sales to maintenance ourselves. This enables us to gain a deep understanding of the issues faced by our customers, leading to future solutions. The accumulation of these efforts is the source of our unwavering strength.

Manufacturing sites are currently undergoing unprecedented upheaval, including due to labor shortages and environmental issues. In response to this challenging environment, we have defined the ideal form that AMADA aims to achieve "transforming manufacturing challenges into strategic advantages through production innovation and advanced technology." Rather than simply viewing the challenges faced by our customers as matters to be solved, we use advanced technology to convert those challenges into strengths that will enable the company to continue winning in the future. We believe that this is the mission for the AMADA Group.

To fulfill this mission, we provide strong support for the evolution of our customers from all aspects, including the use of digital transformation (DX) and AI technologies, automation, and product development that reduces environmental impact. We are also continuing to pursue the next generation of manufacturing together with our customers around the world, including at the "AMADA GLOBAL INNOVATION CENTER (AGIC)," which is a venue for co-creation.

We have a single mission at the root of all our activities.

"Pioneering new value to build a better future for humanity and the planet."

With this mission in mind, we will strive to realize a sustainable society and to enhance our corporate value by converting our long-existing spirit of "Innovation & The Spirit of Challenge," "Integrity & Fairness," and "Professional Growth" into strength. The AMADA Group will continue working together with customers to take on the challenge of manufacturing for the future and to create new value that is unprecedented in the world.

Tsutomu Isobe
Representative Director, Chairman
Takaaki Yamanashi
Representative Director, President

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