Expansion Period

1960 to 1979

Business expansion through direct sales, creating markets from customer needs, and overseas expansion and M&A

In 1960, we became a unique company in the industry, adopting the demonstration car sales method of loading a machine on a truck and driving it to customers, by whom this method was very well received. In 1971, we established a technology development company in Seattle, Washington, in the United States, and developed the NC turret punch press (NCT). This revolutionized the industry so much as to make the abbreviated term “tarepan” commonplace in Japan and created a new market.

• Corporate events
• Sales and service
• Technology development
• Manufacturing system

1960

Launched direct sales through demonstration cars

1961

Opened the Isehara Factory in Isehara-cho (now Isehara-shi), Kanagawa Prefecture

1963

Acquired TAKUMI TECHNOLOGY RESEARCH CO. LTD. (manufacturer of band saw blades, Ono-shi, Hyogo Prefecture) through absorption merger

Launched sales of band saw blades (A/AA/BB)

1964

Changes corporate name to AMADA CO., LTD.

1965

Concluded a Technical Assistance Agreement with PROMECAM SISSON-LEHMANN S.A. (France)

Began production and sales of press brakes
Launched sales of the RG series of press brakes

Established direct sales system and launched sales office structure
Shifted from agency sales to direct sales

Concluded a Technical Assistance Agreement with USI-CLEARING INDUSTRIAL INC. (U.S.)

Began production and sales of stamping press machines
Launched the TP series, Japan’s first press machines using a wet clutch

1967

Developed Japan’s first high speed steel bi-metal band saw blade
Launched the GLB series of bi-metal blades

1969

Relocated headquarters to Isehara-cho (now Isehara-shi), Kanagawa Prefecture
Listed on the First Section of the Tokyo Stock Exchange

1971

Established a technology development subsidiary, US AMADA LTD. (now AMADA NORTH AMERICA, INC.), in Seattle, Washington, United States

Developed the NC turret punch press
Launched the LYLA-555, the world’s first NC turret punch press

1972

Established a sales subsidiary, AMADA UNITED KINGDOM LIMITED, in Birmingham, United Kingdom
Established AMADA GmbH in Düsseldorf, Germany

Miyachi Electronics Co., Ltd. (now AMADA’s Micro Welding Section) developed measuring equipment for resistance welding

1973

Through the third-party allocation of new shares to SONOIKE MANUFACTURES CO., LTD., acquired 49.4% of said company’s stock
Delegated the production of band saw machinery and toolings

Acquired 30% of YODOGAWA PRESS MANUFACTURES CO., LTD.’s stock and delegated mechanical press production

1975

Developed structural steel machines, launched the 6BH-1000 drilling machine

1977

Underwrote the restructuring of SANSEI MFG. CO., LTD. (grinding machine manufacturing business)

1978

Acquired 16.7% of WASINO MACHINERY CO., LTD.’s stock, and delegated mechanical press production

Established the AMADA SCHOOL as Japan’s first vocational training corporation dedicated to metalworking machinery skills

Opened AMADA MACHINE TOOL PLAZA in Isehara-shi, Kanagawa Prefecture